Start Your B2B Training Business Now

Have you managed B2B sales teams, trained talented individuals, and conquered markets? It’s time to turn that expertise into a business that reflects who you are. With PRIMEO, you can finally take the plunge and create a structured, profitable, and high-impact sales training business.

WHY PRIMEO?

Our promise: to provide you with a proven and successful franchise model, offering:

• Rapid profitability;
• Local support;
• Specialization in B2B sales;
• A strong position in the SME market.

You’re not starting from scratch: you benefit from proven tools, a credible brand image, and expert support to build a solid and sustainable business.

Turn your expertise into a real business lever.

At PRIMEO, your know-how becomes the cornerstone of a credible, profitable business that is aligned with your values.

WHICH PROFILE SUITS YOU BEST?

We are looking for franchisees who are builders, not just operators. Two complementary profiles fit into our model:

Profile 1: The Developer
Are you a born salesperson, motivated by business development and conquering new markets? Do you enjoy building lasting relationships and generating tangible results?

• Solid experience in B2B sales
• Comfortable with prospecting and complex sales cycles
• Able to collaborate with a trainer to deliver mandates
• Must recruit a PRIMEO certified trainer within the first 12 months

Profile 2: Coach/Trainer
Are you passionate about training and skills development? Do you enjoy seeing your clients progress and excel? This role is for you.

• Experience in training, coaching, or sales support
• Excellent ability to facilitate, structure, and inspire
• Will deliver training and support clients over the long term
• Must partner with a sales representative from the outset